"Benas knows the ins and outs of SEO. He's been such a valuable partner... and I emphasize partner. All the results are there to prove his approach works."
Dr. David Burkus
Top 50 Keynote Speaker
01
About
I started in SEO over a decade ago and never left. These days I run Avium, a personal branding agency for keynote speakers, authors, and founders whose real-world reputation is bigger than their online one.
My longest clients have been with me for over eight years. I keep the roster small on purpose.
Outside the agency I make YouTube videos, write two newsletters, and guest on podcasts about SEO, AI search, and personal branding.
794%ChatGPT referral growth in a year for Dr. David Burkus
36+Clients served
8+Years, longest client relationship
02
Off the clock
The parts of my life that don't involve a keyboard.
π Snowboarding
π Wakeboarding
β οΈ Poker
π₯Ύ Hiking
ποΈ Gym
βοΈ Traveling
π Dog dad
03
What I'm building
Everything I run right now, in one place.
Agency
Avium
Personal branding agency for keynote speakers, authors, and founders. SEO, AI search, LinkedIn, and podcasts as one system.
Visit YouTubePersonal channel
Videos on SEO, AI search, and what it's actually like to run a small agency.
Watch YouTubeHome Caprice
A faceless channel in the home comfort niche. My experiment in building media that doesn't need my face.
Watch NewsletterFor entrepreneurs
Lessons from running a lean agency: sales, clients, systems, and the numbers behind them.
Subscribe NewsletterThe Outline
My personal monthly letter. What I'm building, reading, and thinking about.
Subscribe Everything elseIndie page
The smaller things I ship, all in one list.
Browse
04
The journey so far
Jobs, projects, and bets that got me here.
2014
Started freelancing
First marketing gigs around Copenhagen while studying at CBS. BDM Business is still running today.
2015
Skyscanner
Managed a β¬900K monthly ad budget across 15 markets. As an intern.
2016
First affiliate site
Built Backbone Brothers, sold it a year later for $1,900. Small exit, big lesson: websites are assets.
2017
All-in on SEO
Digital marketing at Tattoodo in Copenhagen, opened my Upwork profile, and started building Reload Your Gear.
2018
Meros Media
SEO Manager for US clients. A partnership still going strong, eight years in.
2019
YouTube and an exit
Launched my YouTube channel. Sold Reload Your Gear, a survival and outdoors site, for $14,000.
2021
The Outline
Started my personal newsletter on Substack.
2022
Founded Avium
Personal branding agency for world-class experts. The thing everything else was building toward.
2024
Closed the Upwork chapter
Seven years of freelancing on the platform, wrapped up to focus fully on Avium.
Now
Building in the open
Avium, two YouTube channels, two newsletters, and this website.
05
Podcast appearances
I've guested on 25+ podcasts about SEO, AI search, personal branding and what running a lean agency looks like from the inside. Hosts have rated it five stars across 30+ reviews on PodMatch.
What hosts say
“
He shared practical insights into building a credible personal brand without chasing followers, vanity metrics or trying to become someone you're not. I especially enjoyed our conversation about authenticity, podcast guesting and why trust will become even more important as AI-generated content grows.
Karen RobertsPodcast Profits Unleashed
“
He came prepared, communicated clearly, and brought strong value to the conversation. He did a great job explaining SEO, AI search, visibility, personal branding, and authority-building in a way that entrepreneurs can understand and apply.
Ingleside ReviewsInnovators Unveiled
“
Benas came well-prepared and kept the SEO conversation grounded and practical: no fluff, just real talk from someone still actively doing the work. Great interview!
Scherrie L. PrincePlay Big Faster Podcast
“
One of my favorite interviews so far. My audience is going to get so much from our conversation. I hope to have you back in a few months.
Jennifer DragonettePodcast Authority Architect
“
Had the most authentic and conversational chat with Benas. I was really impressed with his wisdom, from his journey. Thank you for sharing your honest journey through the messy middle. Powerful interview, highly recommend Benas.
Anthony DahyaChampion Mindset Collective
“
Benas was a fantastic guest and brought a great combination of expertise, curiosity, and professionalism to the conversation. He was thoughtful, articulate, and open to exploring new ideas. I highly recommend connecting with him and following his work.
Abi AsijaHonest Wealth Builders
Where to start
Data Beats OpinionHow coaches and speakers actually get discovered now
Entrepreneurship 101From Solo SEO Business to Building Personal Brands for Leading Experts
Podcast Authority ArchitectIs SEO Dead? How AI Search is Changing Personal Branding
The Unscripted SEO Interview PodcastAI Search Optimization, Scaling Freelance SEO, and Why Keynote Speakers Need Basic SEO
The Conscious Chats PodcastHow to Rank in ChatGPT: The Future of SEO and AI Search
Modern FoundersHe Made $800 His First Year In. Now His Agency Does 6 Figures
And I've been a guest on 20+ more, including Macpreneur, The Grit Factor Podcast, Inside The Firm, Your Brand Amplified and Work at Home RockStar.
06
What clients say
A few of the people I've worked with through Avium, in their own words.
"You have a rare ability to make the complex understandable and, more importantly, actionable. We got a ton of value from our work with you."
Jay Baer
Hall of Fame Keynote Speaker
"Ben did a tremendous job helping me with my SEO and search goals. He's super responsive and very knowledgeable."
Sheri Jacobs
Keynote Speaker